The top ranked B2B brands

  Superbrands have published this year’s top 20 B2B brands. The annual ranking is run by The Centre for Brand Analysis.   They make it clear that brands ‘do not apply or pay to be considered’. Instead, from a shortlist of 1500 UK B2B brands, 26 industry experts from the Expert Council individually rate each brand from[…]

Exclusive: bad advertisment and an entrepreneur’s struggle

We interviewed entrepreneur Amy Williams, Founder and MD of Good-Loop, to discuss her company’s stand against bad advertisement. Good-Loop is an ethical video advertising platform whose mission is to ‘end badvertising’ by creating ‘a positive online economy that funds sustainable social change.’Although the company is only a year old, it has already received national recognition[…]

NABS, a charitable organisation helping those in the media and advertising industry

  One of our Account Director, Neil Williams, has become an ambassador for the charity NABS. NABS is an organisation that supports employees in the advertising and media industry. Here at Leadscale, we support NABS statement that although the media industry is an ‘incredibly exciting profession’, it is a ‘extremely challenging one’ too. The organisation offers[…]