About LeadScale
LeadScale is a UK business founded in 2001, with a long history in lead generation, content syndication, media and related managed demand services. It also built and owns the LeadScale Engine, the technology used to process lead and customer data. The Engine developed alongside that work. It is increasingly central to how LeadScale processes and moves data.
LeadScale Group is the holding company for legally separate businesses including LeadScale Services, the LeadScale Engine, LeadScale Labs and LeadScale Inc. The LeadScale Engine name is used for both a business in the group and LeadScale's data-processing product.
LeadScale Group and its businesses
LeadScale Services
LeadScale Services runs demand programmes on behalf of clients. For managed demand services, clients work with LeadScale Services or, in the United States, LeadScale Inc.
Over 99 per cent of that work runs through the LeadScale Engine.
The LeadScale Engine
Depending on the work being done, the Engine can check, enrich, score, route and deliver records before they reach the systems that will use them.
LeadScale Labs
LeadScale Labs is a publisher. It runs on the LeadScale Engine on its own account, outside the managed programmes run by LeadScale Services.
LeadScale Inc
LeadScale Inc is LeadScale's US subsidiary. It supports clients in the United States.
Leadership
- Robin Caller
- Chief Executive, LeadScale Group
- Dr Renuka N V K Raju Mudunuri
- Chief Technology Officer, LeadScale Group
- Chris Parry
- Managing Director, LeadScale Services
- Francis Liming
- Product Director, LeadScale Engine
- Richard Armitage
- Managing Director, LeadScale Labs
- Matt Levine
- Commercial President, LeadScale Inc
- Carly Hewett
- Group Account Director, LeadScale Group
- Maneka Janahan
- Head of HR, LeadScale Group
- Wayne Kinsella
- Director of Technical Services, LeadScale Engine
- Eddie Lee
- Company Secretary, LeadScale Group
- Nicholas Ng
- Head of Compliance and Information Security, LeadScale Group
- Wasim Nisar
- Finance Director, LeadScale Group
- Fred Cornell
- Head of GEO, LeadScale Group
Case studies
47%of LinkedIn leads at manager level or above, up from 29%
Your campaigns convert, but the people responding do not fit
A CRM company, anonymised
You keep buying from the same few publishers
£42of incremental revenue for every £1 spent on the check
People enquire, but your team cannot reach them
Talk to us
If you want to discuss a demand programme, your data or how the LeadScale Engine could fit the systems you already use, talk to the team.
Or request a free audit of leads from a recent programme.