How does LeadScale set global industry standards?
Industry standards are important. This blog will explain how LeadScale sets a high industry standard through the LeadScale Engine’s ISO 27001 certification.
Industry standards are important to deliver quality products and services. At LeadScale delivering quality is one of our core values. When we started in the data trading industry, there were no standards. Knowing that, we set a goal: leave the data collection sector in a better place than when we found it. We thought that if we were going to try and set standards, why not set them for the whole industry rather than just for ourselves? After all, standards make the entire market better for everyone.
What is ISO 27001?
Quickly before we jump into LeadScale’s quality control and assurance system: Did you know that the General Data Protection Regulation (GDPR) doesn’t offer specific guidance on how to protect data? The regulation protects data privacy by providing a legal framework for keeping everyone’s personal data safe. Still, it doesn’t offer a set of specifications that describe the features of an effective information security management system (ISMS). An ISO 27001 certification does. And to hold an ISO 27001 certification or to pass an audit, your ISMS must conform to these requirements.
How does LeadScale stand out?
Where to go next
Demand Generation System Foundations: Quality, Data, Signals, and Governance
How governance and data truth keep lead quality and security standards honest.
Why is data consent essential in lead generation?
Give prospects a genuine choice over how you use their personal data. Read our latest blog to see data consent's importance in lead generation.
How does LeadScale’s data orchestration technology work?
Duplicated data, inaccurate data, garbage data? Find out how LeadScale operates an interesting data orchestration software.
If a post raised a question about your own programme, bring it to a first call.
Or request a free audit of leads from a recent programme.